Not just a random number: You may already know that every piece of Model No. furniture has its own unique model number, but did you know that these numbers are tied specifically to the options you choose when designing your piece?

Recent months have caused substantial upheaval around the world. As we look to make meaningful changes in our regular routines going forward, we think it’s important to look at the choices we make both now and in the future.

In fact, it is our concern for that global future that is one of the driving forces behind how we at Model No. make furniture today. You see, sustainability isn’t just a buzzword for us, it’s an essential part of the process. And with Earth Day right around the corner, we thought now would be a good time to take a moment to reflect on those processes and shed some light on how each piece of furniture we create does its part to make the world a better place

Like so many others before the coronavirus emergency, we at Model No. had our plates full of internal mission-critical projects for the first half of 2020. But as we witnessed the coronavirus outbreak spreading across the globe, we decided that the right thing to do was to set those projects aside to prioritize finding a way to help.

I took the photo above of my two co-founders, Jeffrey and Vani, after presenting our business at Y!Combinator. We were exhausted and exhilarated from the experience. And that experience, like so many since, has helped to forge our mission: to redefine the future of furniture. Today, Model No. is operating (and innovating) at the intersection of Design, Technology, and Sustainability. It’s an amazing adventure!